“Healthy and Great Tasting, Just Pure Nectar!”
Country of Origin | Philippines |
Operational Franchises |
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Planned Franchises |
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Unique Selling Proposition | A Different type of Juice
A Different type of Business model: Multiple revenue streams
The Area Developer builds one production facility to produce the juice and supply it to multiple retail outlets, Distribution points as well as developing a supply for catering, events and home delivery. The business offers huge opportunities to create a very large Pure Nectar Juice business. Economies of scale will lower the cost per bottle of Pure Nectar juice as production is increased at the production facility.
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Investor Profile | An Area Developer is someone that can operate a production facility, manage multiple retail locations and supervise a sales team that can sell to distribution points and to events and catering companies. A home delivery network can also be set-up within the Area Development Block. An Area Developer can expand by being able to purchase more than one Area Development Block. Attention to quality, maintaining quality standards, ability to promote a premium product, manage multiple and varying types of business opportunities are some of the skills required in an Area Developer Candidate. |
Pure Nectar started over 20 years ago as Fruit Magic in the Philippines by Dr. Escalona, a Medical Doctor with a strong passion to pre-empt disease by bringing a healthy lifestyle for people by sharing the tremendous benefits of juicing.
Over the last 20 years, the brand has continued to grow and its product offering has evolved as science and technology bring forth new revelations for living a healthy lifestyle.
Fruit Magic, with 65 locations in the Philippines, now transitions into Pure Nectar as the brand embarks on its global journey. Pure Nectar, the name, truly represents both the pureness and the amazing taste of this cold-pressed juice products.
Half a kilo of the right combination of fresh fruits, vegetables and herbs are squeezed applying 14,000 pounds of intense pressure to ensure that every nutrient possible is squeezed into a wonderfully tasty bottle of cold-pressed Pure Nectar. No additives, no preservatives and no artificial sugars are added to ensure healthy and great tasting all in one bottle. This is what we call PURE NECTAR!
MARKET SITUATION
Initial Training: 1 week
Support: Help Desk available, Intranet with operations manuals, marketing tools, technology and other materials available.
New Product Development.